My general attitude to life is to enjoy every minute of every day. I never do anything with a feeling of, “Oh God, I've got to do this today.” From his interview in The Guardian newspaper, 20th September 2008
I became an entrepreneur by mistake. Ever since then I've gone into business, not to make money, but because I think I can do it better than it's been done elsewhere. And, quite often, just out of personal frustration about the way it's been done by other people. As stated in an interview with Martyn Lewis in his book, Reflections on Success (1997)
My philosophy is that if I have any money I invest it in new ventures and not have it sitting around. From his interview in The Sunday Mirror, 16th January 2000
Making money never was my incentive. I just want to fight big companies. From his interview in The Sunday Mirror, 16th January 2000
If you want to be a Millionaire, start with a billion dollars and launch a new airline. Quoted by P. Greenberg, “Why JetBlue will be different,” MSNBC as cited in Gittell and O’Reilly (October, 2001) Harvard Business School Press Reprint No. 9-801-354
I was born under a lucky star, and I have nothing whatsoever to regret. I wouldn’t change a thing about my life. In his interview with Nina Myskow for Saga magazine, July 2007
